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KONICA MINOLTA SPONSORS JANNE AHONEN IN THE SEASON 2007-2008

24.8.2007

 The device supplier Konica Minolta and the ski jumper Janne Ahonen continue her collaboration for the season 2007-2008. Minolta hopes by Janne Ahonen for advertising effects on the Central European market.

 These Sponsoring is an important part in our " Branding via sport strategy ". We have selected sports which are shown a lot on television, tells the marketing manager Finnish Minolta, Mr. Jarno Ahonen.

 Konica Minolta sponsors primarily team's sports, e.g., the hockey world championships and the football team FC Bayern Munich. Janne Ahonen is the only single sportsman who has a Sponsoring contract with us.

 The single sports are much riskier than the team's sports. Nevertheless, Janne has grown with us from a junior to the world champion and the rising popularity of this sport in Central Europe does him as an interesting sponsor's object for our European organisation, reports Mr. Carlos Baart who is responsibly for the PR and the strategical decisions with Konica Minolta Business Solutions Europe GmbH.

 Konica Minolta Business Solutions Europe GmbH is a leading print technologie supplier which has daughter's companies and representatives more than 50 pieces in the EU lands. The company concentrates, above all, in document management and different solutions in this area, above all, with the color print. Konica Minolta Business Solutions Europe GmbH is a part of the enterprise Konica Minolta Business Technologies, Inc which has his head office in Japan.

 The enterprise has worldwide 19 200 employees and the turnover lay with 4.25 milliard euros in the 2005/2006. business year the purpose of the enterprise market leader is to be become with print devices-and documents management sector.
Janne Ahonen

 Janne Ahonen is one of the best ski jumpers of the world of all times. He is a double world champion in the single jumping (Trondheim in 1997 and colonel's village in 2005), world cup winner (2004 and 2005) and four times winners of the 4 ski jumps tour. In 1998-1999, in 2002-2003, 2004-2005 and in 2005-2006).

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Knee injury prevents Janne Ahonen from taking part in Olympic team event

”My leg still hurts like hell, there’s no denying it. We have reached the decision that I will not jump”, Ahonen told Helsingin Sanomat. Finnish team physician Harri Hakkarainen still had hopes after Saturday’s MRI scan that Ahonen might be able to continue his participation in the Games.
“For me it was clear more or less from the beginning that with an injured knee one has no business going to the hill, let alone reap any success. Clowning around in the Olympic Games serves no purpose”, Ahonen said.
Ahonen, a five-time World Champion, hurt his left knee when he failed the landing of his 128.5-metre jump during the Saturday trial round for the large hill individual event.
Ahonen, who is one of the most successful ski-jumpers of all time, has never succeeded in securing an Olympic gold medal. With only two team silvers on his Olympic CV, Ahonen decided to take part in the individual large hill in his fifth Olympic Games, but pulled out after the first round.
“In retrospect I should not have taken part even in the first round”, Ahonen commented.
“The injury itself is what worries me. I failed a competition but that is normal. It is part of the sport. I just hope the trauma will not affect too many of the remaining competitions this season.”

Four Hills Tournament Result

1. Kofler, Andreas AUT 1027.2
2. Ahonen, Janne FIN 1013.9
3. Loitzl, Wolfgang AUT 1011.6
4. Schlierenzauer, G. AUT 1011.1
5. Ammann, Simon SUI 1008.3
6. Morgenstern, Th. AUT 987.1
7. Bodmer, Pascal GER 936.2
8. Koch, Martin AUT 935.0
9. Malysz, Adam POL 932.9
10. Jacobsen, A. NOR 927.5

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